“Relationship selling is built on a win-win philosophy where a good sale benefits both the member and the credit union, because we never sell something to a member that they don’t need.”
Relationship selling is the foundation of our credit union’s culture of people helping people. It allows our credit union to create and keep members by developing long-term relationships and is the most significant way we can live out our credit union’s mission to improve our members’ financial well-being. This course is tailored for contact center professionals and gives everything you need to look beyond the transaction and seek to establish an ongoing relationship between the member and the credit union.